Strengthening Dogsee’s Branding Share: Ittisa Score Awaiting client review n/a Date Published 28 August 2019 Reading Time 1-Minute Read Increasing and strengthening brand recall and positioning with improved packaging design. About Dogsee is India’s first organic dog treats company that produces 100% natural and vegetarian treats. After inception, Dogsee quickly gained popularity because of its one-of-a-kind product. Objective To increase brand recall and strengthen its market position through packaging Services Provided Company’s Logo Design, Packaging Design, Print Design, Branding Strategy Solution Our biggest challenge with Dogsee’s branding and digital marketing branding was to communicate the goodness of the product and its all-natural characteristics without making the packaging look boring and predictable. Being a highly competitive market ruled by a select few, the packaging needed to stand out on shelves and grab attention. We, therefore, designed different boxes for the products – the Dogsee Bites were quirky and fun whereas the bars were more premium in look and feel.