Uplifting Digital Presence to Grow a Community by 500%

Challenge

An acclaimed author and transformational thought leader renowned for his live events and corporate training had a very interesting challenge for us: help him increase his digital presence so his message of peace and purpose can reach the lives of struggling individuals through his books and online programs. We were also challenged to do this on a very short time frame.

Analysis

Utilising our extensive experience in scaling scale digital products & e-learning businesses into 6- and 7-figure profit machines, we prepared a detailed marketing strategy, keeping in mind the client’s initial goals.

Solutions & Strategies

Limited with a very short time frame, we reached out to our outsourced partners to help execute our marketing strategy. In a matter of days, we equipped the client with all the necessary assets needed to start advertising. We then focused primarily on Facebook Ads to uplift the client’s digital presence amongst the target audience we identified.

Results

By uplifting the client’s digital presence in the right, targeted environment, we enabled the growth of his global community by more than 500%. This achieved the client’s goal of exposing more people to the books and online programs he has to offer. The bottom line? We brought the transformational message of peace and purpose into the lives of more than half a million people in Q1 alone.