Branding Agency for Community Service Share: Percept Brand Design Score Awaiting client review n/a Date Published 11 January 2022 Reading Time 1-Minute Read Percept was hired by Great Mates, a disability service provider in Australia, to design a brand identity that would encapsulate their personality. The Challenge Great Mates is a disability service provider based in Queensland, Australia. A core part of what makes Great Mates great, is having a big heart for people and being able to make a big difference to their lives. Being new to the sector, they wanted a brand identity that speaks to them personally and is expressive, in order to disrupt the market. The Solution Having undergone the brand workshop, Percept gained different perspectives of the business and sector. Great Mates bring people from all different backgrounds and abilities together to embark on a shared journey. In order to show that, Percept developed a bold and friendly brand identity that emphasised the notion of bringing things together. As a bonus to this already rewarding project, Percept are very grateful to have won a Distinction for this brand identity work in the Design For Good category of the 2021 AGDA Awards!