Video Marketing – Live Action Video Catalogue Share: Mukiku Creative Studio Score Awaiting client review n/a Date Published 18 October 2022 Reading Time 1-Minute Read We were tasked with the creation of a new video catalogue in English to showcase the company’s smart lock solutions and their characteristics. About the Company Meroni Technology is an Italian company that specialises in the design and manufacture of smart locks. Challenge The company had no video catalogues, only lengthy pdfs that were not interactive. The company also wanted to expand into Southeast Asia, which represented a new market for them, and they had no marketing material in any of the local languages. Solution Mukiku scripted, designed, and produced their new video catalogue. It included the company’s presentation and an overview of their product range. The video’s texts and voiceover were then translated into Vietnamese, Thai and Indonesian. This allowed the company to penetrate the Southeast Asian market more effectively and transmit closeness by communicating with partners throughout the region in their own language.